The ‘know-how’ you need to transform your marketing

The Proxi difference

Working inside your tech business – as one of the team – we deliver affordable, flexible marketing strategy and delivery that works. And keeps working even after we leave.

This is your marketing story not ours.

Proxi has invested in us and really is one of the team.”

“We’ve learned about the importance of getting the right structure in place, how to have those challenging conversations and how to lead the company. Now we have focus and direction. “

Mike Neumegen,
CEO at CloudCannon

Three key things to know about a Proxi engagement

You ‘try before you buy’

Fractional CMO engagements start with a workshop with two Proxi Associates. You get two experienced heads, a highly valued report and work plan. You then choose whether you go ahead or not. (We also tell you upfront if we don’t think we’re a great fit)

No two are the same

This is not a standardised process. Your business is different – your customers, markets, product, challenges. Once we determine what you need we right-size the engagement to fit your budget, stage of growth and immediate needs.

We don’t count hours

We charge by the half day. Generally 4-5ish hours. It means we are not penny-pinching on hours or wasting time on admin. We also try hard to balance the days you need us more with the times you need us less – so we all win.

How you get started with Proxi...

We start every engagement with an Accelerator or Fast Start workshop to learn as much as we can about your business and where you want to take it.

The workshops are from two to four hours, in-person and/or remote. The workshops are delivered by two Associates – including your Proxi key person.

Workshops are backed by online research. You get a summary of what we’ve learnt, what you need to shift your marketing needle and a delivery plan to support this.

We choose to work together – or not. Either way you get a comprehensive report and deliverable action plan to start your marketing journey.

What working ‘inside’ your business actually means

We have an email address and title that identifies our role with you
Everything we do for you is held inside your business - it’s your IP
Wherever possible we spend at least some of the engagement working in your office
We’re pro-active in your team chat and accommodate time zones as much as we can

We make practical decisions that keep pace with business and budget changes
We typically recruit someone to permanently replace us or coach someone internally
We give you options to recruit as your Fractional CMO or to use our Proxi UPSIDE service
We have the same responsibility to the business as any senior member of your team

Nine months later we have…users in 50+ (markets) globally!"

“Thanks to the support, guidance and advice of our Proxi CMO, we reinvented our business with our customers’ future way of working in mind”

Michael Barry,
CEO, Enroller

The ‘know-how’ you need to transform your marketing​​